What’s New at Shopify?

Shopify Audiences is an app built by Shopify that helps you to find new customers by generating an audience list for digital advertising platforms, such as Facebook Ads or Instagram Ads. Shopify Audiences enables you to generate a list of buyers who are located in the United States and Canada that are likely to purchase the type of product that you want to sell more of.

You can export the audience list to your Facebook Ads account, and then launch ad campaigns that target that audience.

Shopify Audiences is available to US and Canadian merchants who are on the Shopify Plus plan.

Learn more about Shopify Audiences.