May 11, 2022

Shop adds 3D and augmented reality (AR) previews

We've just released 3D and augmented reality previews for all merchants in Shop. Now it's easy for shoppers to answer questions like "will it fit in my room?" right from the product detail page, increasing buyer confidence and conversion. Merchants who add 3D content to their stores see a 94% conversion lift, on average.

Merchants can take advantage of these features by adding the Shop channel and uploading 3D content to their catalog on Shopify. 3D and AR features automatically appear on the product detail page in Shop for products with 3D content.

Learn more about 3D & AR features in the Shop help center