What’s New at Shopify?

Streamline your fulfillment operations and get products to customers faster with smart order routing ?. This new feature, available to all merchants with 2+ locations, automatically prioritizes where an order gets fulfilled from based on a set of rules, determined by you.

With smart order routing you can:

Reduce shipping delays and costs by assigning orders to the nearest fulfillment location for that delivery

Increase customer satisfaction by getting products to your customers more quickly

Fulfill orders faster and reduce manual fulfillment work by automating the order routing process

Get more control over your fulfillment operations by setting and sequencing order rules tailored to your business needs

Learn more about smart order routing in the Shopify Help Center.